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HERCULINER’S TOUGH DRIVER MOVES TO PRO 2WD! (5-2-07)
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NORTHBROOK, IL - HERCULINER Truck Bed Liners announced today that
they are supporting Ross Hoek Motorsports’ move to professional
off-road racing. After a successful two-year relationship that has
produced runner-up finishes in the Supertruck division, Ross is
ready to move to PRO 2WD.
“HERCULINER Truck Bed Liners and WSORR racing are a natural fit,”
stated Brand Manager, Brian Bohlander. “It takes a tough product to
withstand the beating a pick-up truck takes over time, and it takes
a tougher driver to survive the rigors of short-course, off-road
racing. The fan demographic is perfect, with lots of pick-up truck
owners who want a great product at a great price. And with the move
to PRO, we will get even more exposure through Ross’s program! We’re
extremely excited to be a part of the WSORR family and Ross Hoek
Motorsports. Ross’s driving style keeps fans focused on his truck,
whether leading the race or battling from behind. His go get'em
attitude will lead him to be a front-runner in no time.”
The 14 round WSORR series features races in four Midwestern states
at 5 different venues, including the legendary facility in Crandon,
WI. “Short-course, off-road racing is on the brink of becoming
mainstream,” states Hoek. “As the series moves into new markets, the
exposure for our sponsors, including HERCULINER, will only increase.
And with attendance growing to well over 300,000 at the events and
continued TV coverage, the 2007 season will be spectacular!”
Ross also states, “We are excited to have HERCULINER step up to
primary sponsor. We have enjoyed a great relationship the past two
years and have worked hard to build the HERCULINER brand name to the
off-road enthusiast. We’re thrilled to have them more actively
involved in our team for our move to PRO in 2007!”
HERCULINER is a do-it-yourself truck bed liner made from a patented
polyurethane and rubber formula. Available in ready-to-use kits and
quarts in black, red, gray, and white, HERCULINER is an affordable
and easy solution for surfaces where an extremely tough,
skid-resistant surface is needed, including running boards, wheel
wells, automotive undercoating, trailer beds, lift gates, and cargo
holds. Because it bonds to virtually any surface, including metal,
concrete, wood, rubber, and plastic, it’s the perfect coating for a
multitude of automotive, home and industrial applications.
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