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Feb. 7, 2007
Lake Zurich, IL
For Immediate Release
Hankook Tire Enters Off-Road Race Market with Team Sticker Dude
Racing
Team Sticker Dude Racing is proud to announce Hankook Tire America
Corporation as their exclusive supplier of off-road race tires for
the 2007 Lucas Oil World Series of Off-Road (WSORR) Racing Tour.
This is the initial partnership for Hankook Tire into the world of
short-course off-road racing. The principal owners and drivers of
Team Sticker Dude Racing, Luke Zoetmulder, Steven Federico, and
Lee O-Donnell, understand that this marketing partnership will
expand Hankook’s presence in one of North America’s fastest
growing markets, the light truck segment, as well as expose Team
Sticker Dude Racing to motorsport enthusiasts throughout world.
“Our team will come out strong right from the initial round of
racing in Minnesota thanks to our new Hankook tires,” commented
WSORR Light Metal driver Steven Federico. “After several
discussions with Hankook officials, we knew the design and
composition of the Dynapro MT RT03 series would be the ideal tire
for our Toyota Tacoma.”
“The profile of the Dynapro MT RT01 makes it ideal for our Sprint
Buggy,” added WSORR Sprint Buggy driver Luke Zoetmulder. “The
various tire combinations Hankook offers us will enable our team
to better adapt to the changing track conditions throughout the
WSORR season.”
“Hankook Tire has an awesome product with Dynamic MT series tire.
Competing head-on with other tire manufacturers in the WSORR
series is the ideal platform to showcase the tire’s performance,”
commented WSORR Light Metal driver Lee O’Donnell.
The combination of large crowds at WSORR events, the performance
of Steven, Luke, and Lee, on and off the track, and the SPEED
channel broadcast of every WSORR round of racing, has created a
win-win partnership for Hankook Tire and Team Sticker Dude Racing.
Hankook Tire America Corp., with domestic headquarters in Wayne,
N.J., distributes and markets a complete line of passenger
radials, high performance tires, light truck, SUV and 4x4 tires,
as well as medium truck and bus tires sold throughout the U.S. and
Puerto Rico. From a series of regional offices, Hankook oversees
500 independent dealers with more than 3,000 sales locations
nationwide. Hankook also operates state of the art research and
development facilities in the U.S. and overseas.
Akron Tech Center
The Akron Technical Center is dedicated to developing state of the
art tread designs and tire technologies using advanced methods and
materials. Advances spearheaded at the ATC have resulted in
leading-edge products for the North American market. With advanced
engineering concepts and new compounding technologies, the ATC has
developed TCT (Trapezoid Contour Theory) Technology, Silica
Compounding, FSO (Footprint Shape Optimization) Technology, and
CCT (Carbon Compounding Technology), integrated into some of
Hankook's best-selling tires. The ATC works in conjunction with
Hankook's R&D center in Korea, and the European Tech Center in
Germany.
Team Sticker Dude Racing
Steven Federico, team co-Owner and driver of the #24 PF Changs
Invisible Glass Hankook Tire Toyota Tacoma is a veteran of short
course off-road racing. In the 90’s you could find Steven
competing in the SODA series that saw the Wilmette, Illinois
native travel throughout the Midwest and southern California. At
the same time he took his talents indoors and competed in various
baseball and football stadiums throughout the United States.
In 2001, after winning a SODA Buggy championship, Steven moved
into the PRO-Lite division of Championship Off-Road Racing. The
last five years saw Steven consistently finish in the top 5 in the
majority of his starts. His outgoing personality has coined him
the “John Force” of short-course off-road racing.
Luke Zoetmulder, team co-owner and driver of the #342 Sticker Dude
Designs Hankook Tire Sprint Buggy is a veteran motorsports
competitor. Over the years, Luke has competed in various extreme
sports including NMRA drag racing, ISJBA watercraft racing, WPSA
Sno-Cross, and short course off-road racing. In 2006, Luke
finished his first complete CORR Single Buggy season in the Top 10
for the year. The division typically has two dozen competitors at
every event, which makes Luke’s accomplishment even more
impressive.
Lee O’Donnell, driver of the #23 PF Changs Invisible Glass Hankook
Tire Sticker Dude Designs Nissan Frontier is also a veteran of
short course off –road racing. The New Jersey native can be seen
piloting a Monster Truck in the off-season as well. Lee spent
several seasons driving a Super Sprint Buggy in several racing
associations, before moving in to the PRO-Lite division five years
ago.
In 2006 saw Lee in the Top 5 of the championship standings much of
the year, and eventually finished seventh overall. Just like his
teammate, this division typically had two dozen competitors from
all over North America, taking the green flag at every event.
In 2007, Steven, Luke, and Lee will be competing the inaugural
season of the Lucas Oil World Series of Off-Road Racing. The 2007
Tour will take racers throughout the Midwest, including two stops
at the “Big House” of off-road racing, Crandon International
Raceway.
For more information about:
Hankook Tire -
www.hankooktireusa.com
Team Sticker Dude Racing -
www.federicoracing.com /
www.stickerdude.com
Lucas Oil World Series of Off-Road Racing visit -
www.wsorr.com
Crandon International Raceway –
www.crandonoffroad.com
-Mike Reusche, PR –
MTG
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